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How COVID-19 Impacts Businesses

The COVID-19 impacts have been vast. The pandemic has impacts on businesses all around us. COVID-19 not only impacted our personal lives, it impacted the trajectory technology. The pressure for businesses to adapt became increasingly important. Not only did businesses adapt, they grew and changed through the pandemic, and that is heavily associated with their ability to integrate technology into their operations. Businesses were forced to adapt in two different ways; working from home, and reaching customers. Some companies were able to adjust quickly, while others struggled to gain traction.

Covid-19 had impacted us in our work environment. Working from home has been a new and eye opening experience for many businesses. Many individuals find that they are more efficient and productive at home. They appreciate the freedom and the ability to choose the best working environment for themselves. However, we see the exact opposite in some individuals. They miss the office space and the community. While some people can make working at home a success story, others have had an unpleasant experience. Regardless of your opinion on telecommuting, your valuation of technology has grown exponentially in the last year. Social media continue to grow as the social distancing measures stay in place. We realize more than ever, that we truly cannot live without technology.

COVID-19 has also impacted the ability to reach customers. It is well known that developing an app, and marketing it requires capital. While many large companies can afford to do this, many small companies have struggled to stay afloat. Smaller companies often don’t have access to the resources required for app development. However, app development isn’t the only way forward. Social media is one of the most affordable ways to reach customers. Not only has instagram become a place to advertise your business and reach customers, Tik Tok has supported small businesses throughout the pandemic. Small video clips are used to engage with customers and promote small businesses. Social media has taken small businesses to a new level. They are able to reach a larger audience and increase sales through a financially difficult time. 

There have been many impacts due to COVID-19. Not only do many of us work from home, many of us have increased our dependency on technology. Many businesses have been able to grow and develop through technology. Larger businesses have been able to develop applications and increase their presence through software development. This requires a larger investment, and small businesses have adapted in other ways. Using pre-existing apps like Instagram and Tik Tok have allowed small businesses to reach a larger audience and sell their products. These applications are free to use and allow small businesses to market to an audience in an affordable way.

Being able to adapt and grow through technology is something that Vog App Developers wants to help you with. Are you ready to take the next step for your business? Contact us!